Parking & Services

Be the stop drivers choose when their car needs care

From parking spots to car washes and service bays, 4screen makes your business the easy choice. Appear in the car screen at the perfect moment, with offers and information that turn passing drivers into paying customers.

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Own the Moment Drivers Need to Stop

You’re circling the block for a space. The rain has left your car streaked. The service light just came on. These are the moments when drivers are ready to act, and 4screen ensures your business is the first they see.

By using real-time driver location and trip context, our platform promotes your parking, wash, or service locations at the moment of need. From last-minute availability to special offers, we help fill your spaces, book more services, and keep customers coming back.

Ad Formats That Bring Drivers Straight to You

Branded & Co-Branded Pins

Make your locations stand out on the in-car map. With Co-Branded Pins, appear alongside complementary partners, such as retail hubs or fuel stations, to highlight your added convenience.

A navigation interface highlights multiple parking locations with a promotional offer from a featured car park

Recommendations

Trigger real-time prompts when drivers are most likely to stop, whether they’re approaching a busy city centre, returning from a long trip, or due for a service. Perfect for promoting parking availability, wash discounts, or service appointments.

A digital navigation map displaying a flat tire warning along with a recommendation of a car dealership

Detail Screen

Showcase pricing, offers, loyalty rewards, or service details directly in the in-car screen. The Detail Screen acts as a digital front door, helping drivers choose your business with confidence.

A digital navigation map displaying an in-car offer of a car wash

Why Drivers Choose Our Parking & Service Partners

8M+

montly active users

800M+

customer touchpoints per day

50 min

average driving time per day*

Parking

consistently ranks among top in-car search categories

Contextual targeting for trip type and driver needs

Reach drivers at the exact moment your service is most relevant, whether it’s a cracked windshield, an upcoming maintenance reminder, a low engine oil alert, or a sudden need for parking in a busy area. Turn in-car signals into booked appointments and filled bays.

Partner testimonials

Hear success stories from other brands.

“

Our collaboration with 4screen allowed us to reach our target audience where they are – on the road. The success of the in-car marketing campaign not only exceeded our expectations but also demonstrated the power of innovative marketing strategies.

McDonald’s

Ariane Gramsch, McDonald’s Digital Performance   Marketing Manager

Our 4screen campaign achieved outstanding results with enhanced targeting and tailored messaging, allowing us to explore new innovative ways to interact with our customers.

Shell

André Humbert, Shell Brand & Comms and Customer Journey Manager

After Waze discontinued its services, we needed to find a new way to connect with drivers. And we found that answer with 4screen. Their dynamic campaigns created a significant boost in both awareness and in-store traffic. We are thrilled to have seen such strong results with 4screen.

Waitrose

Nikky Gamble, Waitrose Digital Marketing Manager   Programmatic & Affiliates

Through our partnership with 4screen we were able to amplify our brand’s visibility and engagement. The in-car experience allowed us to connect with customers in real-time, providing valuable services for drivers.

Tamoil

Silvia Gadda, Head of Sales and Marketing, Tamoil Italia

For the marketing world, 4screen is a real innovation. It offers us the opportunity to further develop our marketing mix and to address our customers in an even more individual and targeted manner.

Kaufland

Christoph Schneider, Kaufland Marketing Managing Director

For the first time ever, through 4screen, we can interact with drivers directly on the in-car screen, when and where it matters while increasing customer value.

APOCOA

Tobias Beau, APCOA Director Digital Products & Innovation

We have found a unique communication channel with huge potential to provide valuable offers to drivers and engage with our customers.

UUNO

Nicolas Meibohm, Co-Founder UUNO

Working with 4screen gave us a viable edge in local market penetration. The in-car marketing approach has not only heightened our brand awareness but also fostered a connection with our customers through personalized, relevant offers. We are excited about what this type of innovation means for our local brand presence in the digital age.

Coop Alleanza 3.0

Lorenzo Sbrilanci & Giovanni Mezzetti, Coop Alleanza 3.0 Digital Marketing Specialists

Working with 4screen has provided Todis with a new and exciting way to connect with potential customers, making it a valuable addition to our marketing strategy. This partnership has helped us reach a previously untapped audience, blending digital and offline strategies effectively. We appreciate the insights gained and look forward to further exploring this channel’s potential together.

Todis

Sara Pifferi, Todis Marketing Director

Internal 4screen data unless otherwise stated
*Sources: Multiple national sources; averaged across markets

Parking & Services

Be the stop drivers choose when their car needs care

Trusted by

Own the Moment Drivers Need to Stop

Ad Formats That Bring Drivers Straight to You

Branded & Co-Branded Pins

Sponsored In-Car Search

Recommendations

Detail Screen

Why Drivers Choose Our Parking & Service Partners

Contextual targeting for trip type and driver needs

Partner testimonials

Hear success stories from other brands.